About SideHustleBuilderPro

My name is Felix. Well — not really. Felix is my tuxedo cat, and he keeps me honest in the way only a cat can: through sustained indifference to excuses and an uncanny ability to walk across a keyboard at exactly the wrong moment. We decided he’d make a better author than mascot, so everything here is written as Felix would write it, if he had thumbs and a slightly unhealthy interest in hosting infrastructure.

What’s actually true: I spent over two decades in enterprise IT — the kind of infrastructure work where downtime isn’t a theoretical problem, it’s a 2am phone call. Semi-retired and constitutionally unable to sit still, I started poking at AI tools to see what the noise was about. Some of it is real. I built things to test the parts that were. This site is where Felix documents what worked, what didn’t, and what he’d tell you before you start.

What You’ll Find Here

SideHustleBuilderPro is a record of what I’ve tried, what I’d do differently, and what I’d actually recommend to someone starting out. That covers tools, platforms, content strategy, affiliate programs, and the occasional hard lesson about what “passive income” actually means when you’re the one doing the work.

I also build things. FlipHawk is a reseller tool I built for eBay flippers who need fast, accurate margin calculations at the sourcing stage. I have a handful of AI tools on Gumroad for specific tasks. More in progress. You can see what’s available on the Tools page.

The Sites I Run

The affiliate content properties I’ve built are real working experiments in building topical authority with lean teams and limited budgets. If you’ve ever wondered whether the “build a niche site” thing actually works — I’m finding out in real time. The ones worth pointing at:

• HomesAndGardenDecor.com — home infrastructure, water filtration, outdoor furniture
• MyCozyTrove.com — fishing, camping, backpacking gear
• SafeHarborPrep.com — preparedness, power backup, medical readiness
• OpsForge Labs — hosting decisions, VPS, infrastructure for small operators

What I Won’t Do

I won’t tell you there’s a shortcut. I won’t sell you a course promising $10,000 a month. I won’t pretend I haven’t made expensive mistakes. If something didn’t work, I’ll say so — it’s more useful to you and frankly more interesting to write.

SideHustleBuilderPro is an IronGate Strategic publication.